Unlike the same test guidance and methodology on the Internet, here is a unique secret. How to pass the MB-260 exam, MB-260 exam information sheet, unique tips for passing the MB-260 exam, the latest Microsoft Dynamics 365 Customer Insights (Data) Specialist MB-260 learning resources to share
As well as the latest MB-260 practice tests to share for free.
In this article, we will introduce:
- MB-260 Exam Information Sheet
- A unique recipe for passing the MB-260 exam
- The latest Microsoft Dynamics 365 Customer Insights (Data) Specialist MB-260 learning resource sharing
- MB-260 Exam Content Changes: 2022 VS 2024
- Get Microsoft Certified: Dynamics 365 Customer Insights (Data) Specialty
MB-260 exam information sheet
MB-260 exam objectives | Implement solutions to gain insight into customer profiles and track engagement activity to help improve the customer experience. |
Certification requirements | There are Dynamics 365 Customer Insights – Data, Microsoft Power Query, Microsoft Data Universe, Microsoft Azure Data Lake Storage, Experience with Azure Data Factory pipelines, privacy, compliance and consent, security, responsible AI, preparation, matching, segmentation, hardening, deduplication, and more |
Topics covered in the exam | Describe Dynamics 365 Customer Insights – Data (5–10%) Ingest data (10–15%) Create customer profiles through data unification (35–40%) Implement AI predictions (5–10%) Configure measures and segments (15–20%) Configure third-party connections (5–10%) Administer Customer Insights – Data (5–10%) |
Duration of the exam | 100 minutes |
Topics you should be familiar with | Azure Machine Learning, Azure Synapse Analytics, Azure architecture |
Exam format | Invigilated by invigilators, closed-book exams |
The type of question | Multiple-choice, drag-and-drop, scenario-based, and graded review questions |
Scoring and pass/fail criteria | Must score 700 or higher to pass the exam |
Familiarity with Microsoft MB-260 terminology | Dynamics 365 Marketing, Customer Journey, Segmentation, Lead management, Event management, Analytics, Power Apps, Power Automate, Power BI |
A unique recipe for passing the MB-260 exam
To help you succeed in the MB-260 exam, here’s a unique tip (which has helped many people pass the exam and get their certification).
I won’t tell you any step-by-step guide or a three-day crash exam. I’ll just say one thing to you, and that is that “the best way to pass is to supplement official resources with other study materials, especially practice questions (e.g. mock exams, study guides and video tutorials, books, etc.).”
To put it simply, the secret to passing the Microsoft MB-260 exam is: Other learning materials + official resources The combination of learning is the way I want to advocate learning for the MB-260 exam.
MB-260 learning resource sharing
Microsoft Certified: Dynamics 365 Customer Insights (Data) Specialty MB-260:https://learn.microsoft.com/en-us/credentials/certifications/d365-customer-insights-data-specialty/?practice-assessment-type=certification
Study guide for Exam MB-260: Microsoft Dynamics 365 Customer Insights (Data) Specialist:https://learn.microsoft.com/en-us/credentials/certifications/resources/study-guides/mb-260
Documentation
Study guide for Exam MB-220: Microsoft Dynamics 365 Customer Insights (Journeys) Functional Consultant:https://learn.microsoft.com/en-us/credentials/certifications/d365-customer-insights-data-specialty/?source=recommendations&practice-assessment-type=certification
Study guide for Exam MB-210: Microsoft Dynamics 365 Sales Functional Consultant:https://learn.microsoft.com/en-us/credentials/certifications/resources/study-guides/mb-210?source=recommendations
Study Guide for Exam MB-240: Microsoft Dynamics 365 Field Service Functional Consultan:https://learn.microsoft.com/en-us/credentials/certifications/resources/study-guides/mb-240?source=recommendations
Unlock customer intent with Dynamics 365 Customer Insights – Data – Training: https://learn.microsoft.com/en-us/training/paths/build-customer-insights/?source=recommendations
Dynamics 365 documentation and learning modules: https://learn.microsoft.com/en-us/dynamics365/
Dynamics 365 Customer Insights documentation: https://learn.microsoft.com/en-us/dynamics365/customer-insights/
Dynamics 365 Community: https://community.dynamics.com/globalsearch/?q=mb-260
Microsoft Press Store: https://partner.microsoft.com/en-us/asset/collection/featured-training-for-exam-mb-260
Amazon.com: MB-260: https://www.amazon.com/MB-260-Microsoft-Specialist-Questions-Certification-ebook/dp/B0C1278BWY
Practice exam questions for the MB-260 exam are available online (free)
Taking a practice test is essential to successfully pass the MB-260 exam. Taking a valid MB-260 exam practice ensures that you get a high MB-260 pass rate.
Come from: Pass4itSure
Number of Questions: 1-15
Correlation: Dynamics 365
Question 1:
You are a Customer Data Platform Specialist. You already have a few existing production environments for audience insights. You were given a new production environment. Which two statements are correct about creating a new production environment when other environments already exist? Each correct answer presents part of the solution. NOTE: Each correct selection is worth one point.
A. Data source credentials can be copied from an existing environment to a new production environment.
B. You must log out of one environment to access new environments that are on the same tenant.
C. When you create a new production environment, you can choose to copy the configuration from an existing environment.
D. You can select the Environment control in the upper-right corner of the page to change environments.
Correct Answer: CD
Reference: https://docs.microsoft.com/en-us/dynamics365/customer-insights/audience-insights/manage-environments
Question 2:
Note: This question is part of a series of questions that present the same scenario. Each question in the series contains a unique solution that might meet the stated goals. Some question sets might have more than one correct solution, while others might not have a correct solution.
You are a Customer Data Platform Specialist. Your company\’s information technology department already ingested a CSV file with column names in the first row into audience insights. You are asked to clean and transform the data to get it ready for unification.
What can you do to satisfy the requirements?
Solution: Clean the data by removing any rows with nulls and deleting any leading zeros on the primary key. Click “Next” and your data is now ready for unification.
Does this meet the goal?
A. Yes
B. No
Correct Answer: B
Reference: https://docs.microsoft.com/en-us/dynamics365/customer-insights/audience-insights/connect-power-query
Question 3:
DRAG DROP
You are a Customer Data Platform Specialist. You are implementing an incremental refresh in audience insights. All the data is stored in an Azure SQL database and is ingested to audience insights using Power Query. You need to configure an incremental refresh for data sources.
Which four actions should you perform in sequence to meet this requirement?
To answer, move the appropriate actions from the list of actions to the answer area and arrange them in the correct order
Select and Place:
Correct Answer:
Question 4:
You are a Customer Data Platform Specialist. Some of the data your company stores needs to adhere to strict organization compliance and security when establishing connections and exports. Your information technology department tells you that you must use a dedicated Azure key vault with your audience insights environment to help the organization meet its compliance requirements. The dedicated key vault will be used to stage and use secrets in an organization\’s compliance boundary.
Which two statements are true about using audience insights and Azure Key Vault to store the secrets for each of the connections set up?
NOTE: Each correct selection is worth one point.
A. You must have an administrator role in audience insights.
B. The key vault must have a Key Vault firewall enabled.
C. The key vault is in the same Azure location as the audience insights environment.
D. Audience insights can write secrets or overwrite secrets into the key vault.
Correct Answer: AC
Reference: https://docs.microsoft.com/en-us/dynamics365/customer-insights/audience-insights/use-azure-key-vaul
Question 5:
DRAG DROP
You are a Customer Data Platform Specialist. Your company uses audience insights as their Customer Data Platform.
The marketing team wants to know the total amount the customer has spent. The order lines are linked to a profile as part of the point-of-sale data source and through their loyalty ID.
Which five actions should you perform in sequence to create this insight? To answer, move the appropriate actions from the list of actions to the answer area and arrange them in the correct order.
Select and Place:
Correct Answer:
Question 6:
You are a Customer Data Platform Specialist. You completed an initial implementation of audience insights. The marketing team wants to send a survey to customers. The survey will determine their interest in several new services that your company may begin offering. The marketing team will use a new survey website that can provide the results in a format that allows you to perform a custom SFTP import without going through the data unification process.
How can you display the levels of interest a customer has in each new service to users in Dynamics 365 Sales?
A. Configure an export to Dynamics 365 Sales, and add the fields to the contact form.
B. Enable the Customer Card Add-in. and add the timeline control to the contact form.
C. Create a Power Bl report that queries the activity timeline, and embed it on the contact form.
D. Enable the Customer Card Add-in. and add the enrichment control to the contact form.
Correct Answer: D
Reference:
https://docs.microsoft.com/en-us/dynamics365/customer-insights/audience-insights/customer-card-add-in https://docs.microsoft.com/en-us/dynamics365/customer-insights/audience-insights/enrichment-sftp-custom-import
Question 7:
Note: This question is part of a series of questions that present the same scenario. Each question in the series contains a unique solution that might meet the stated goals. Some question sets might have more than one correct solution, while
others might not have a correct solution.
You are a Customer Data Platform Specialist. Your company\’s information technology department (IT) has a CSV file stored on one of their Shared Documents folders within their SharePoint sites which they have ingested into audience
insights. The file contains a row header with some special characters, columns of different types (quantities, prices, etc.), and some rows with a high proportion of nulls and missing primary keys. You have been asked to clean and transform
the data in audience insights to be ready for unification.
What should you do?
Solution: Clean the data by removing any rows where the primary key is missing, delete any leading or trailing zeros on the primary key, and name the query. Click “Next” and your data is now ready for unification.
Does this meet the goal?
A. Yes
B. No
Correct Answer: B
Reference: https://docs.microsoft.com/en-us/dynamics365/customer-insights/audience-insights/connect-power-query
Question 8:
DRAG DROP
You are a Customer Data Platform Specialist. Your organization is using the Dynamics 365 Customer Insights as the Customer Data Platform.
Your marketing team wants to explore the suggested segments feature and create a segment based on measures.
Which four steps should be performed in sequence to achieve this goal? To answer, move the appropriate actions from the list of actions to the answer area and arrange them in the correct order.
Select and Place:
Correct Answer:
Question 9:
You are a Customer Data Platform Specialist. You are configuring a workflow for a custom model using an Azure Machine Learning batch pipeline. Configuring this type of model requires different parameters than Machine Learning Studio (Classic) models.
Which two configuration parameters are required specifically for Azure Machine Learning batch pipelines? Each correct answer presents part of the solution.
NOTE: Each correct selection is worth one point.
A. Output data store path
B. Output data store parameter name
C. Web service that contains your model
D. Entity name
Correct Answer: BD
Reference: https://docs.microsoft.com/en-us/dynamics365/customer-insights/audience-insights/custom-models
Question 10:
You are a Customer Data Platform Specialist. You completed unification and are looking to create relevant segments for your business. You want to identify insights on fields that overlap between segments. Which statement is correct about using segment overlap?
A. Audience insights will recommend which fields may be the most insightful to use for segment overlap analysis.
B. You can select up to three fields to analyze for overlap analysis when you create a new segment overlap.
C. Audience insights will automatically select the fields for overlap analysis when you create a new segment overlap.
D. You can select one or more fields to analyze for overlap analysis when you create a new segment overlap.
Correct Answer: D
Reference: https://docs.microsoft.com/en-us/dynamics365/customer-insights/audience-insights/segment-insights
Question 11:
You are a Customer Data Platform Specialist. Your information technology (IT) team created the customer profile records by unifying the Account, Contact, and Web Account tables. After unification was complete, the team noticed that three relationships were created automatically (CustomerToContact, CustomerToAccount, and CustomerToWebAccount). The team needs to know how they can configure and update these three relationships.
What feedback should you provide?
A. Relationships created via the unification process can be edited by those with contributor-level access.
B. You can edit each of the three relationships by clicking on the Relationship tab and selecting Edit.
C. You cannot edit any of the three relationships, as they are non-editable system relationships.
D. Relationships created via the unification process can only be edited by those with administrator-level access.
Correct Answer: C
Reference: https://docs.microsoft.com/en-us/dynamics365/customer-insights/audience-insights/relationships
Question 12:
DRAG DROP
As a Customer Data Platform Specialist, you set up audience insights as the new Customer Data Platform.
The product owner wants you to make sure that data sources are refreshed daily.
Which five actions should you perform in sequence? To answer, move the appropriate actions from the list of actions to the answer area and arrange them in the correct order.
Select and Place:
Correct Answer:
Question 13:
You are a Customer Data Platform Specialist. The marketing team wants to send personalized marketing emails to customers, but the customer FullName attribute has not been correctly populated as part of the profile unification process.
You update the Map process to include the loyalty. member.full name, com. member. full name, and cclubcust. member.full_name fields. Then, you map the fields to the Person.FullName semantic type. Audience insights automatically merge
these fields into the FullName attribute on the Merge page.
What action should you perform to make sure the merged FullName field contains the most trusted data available?
A. Edit the merged FullName field and combine fields by most recent based on the timestamp in the source entity.
B. Edit the merged FullName field and combine fields by least recent based on the timestamp in the source entity.
C. Separate the fields in the merged FullName field, create a new field, and add attributes in priority order.
D. Edit the merged FullName field, combine fields by importance, and manually rank the source entities.
Correct Answer: D
Adding the Full Name field to the unified customer record
Full Name is a merged field with the following merging policy:
a.loyalty.member.full name
b.ecom. member.full name
c.cclubcust.csv.full_name
Reference: https://docs.microsoft.com/en-us/dynamics365/customer-insights/audience-insights/mergeentities
Question 14:
Note: This question is part of a series of questions that present the same scenario. Each question in the series contains a unique solution that might meet the stated goals. Some question sets might have more than one correct solution, while others might not have a correct solution.
You are a Customer Data Platform Specialist. Your company\’s information technology department (IT) has a CSV file stored on one of their Shared Documents folder within their SharePoint sites which they have ingested into audience insights. The file contains a row header with some special characters, columns of different types (quantities, prices, etc.), and some rows with a high proportion of nulls and missing primary keys. You have been asked to clean and transform the data in audience insights to be ready for unification.
What should you do?
Solution: Clean the data by transforming the first row to be used as headers and removing special characters and spaces from the header row, defining column types to be appropriate field types, removing rows with missing primary keys, and naming the query. Click “Next” and your data is now ready for unification.
Does this meet the goal?
A. Yes
B. No
Correct Answer: A
Reference: https://docs.microsoft.com/en-us/dynamics365/customer-insights/audience-insights/connect-power-query
Question 15:
You are a Customer Data Platform Specialist. The sales team asks you for an update on its requirement to be able to create a marketing list in Dynamics 365 Sales from audience insights data. Which validation is necessary to satisfy the sales team\’s requirement?
A. Validate ecom_email field is part of the Customer entity profile, and it is not merged with any other email from a different source.
B. Validate loyalty_email field is part of the unified customer entity profile, and it is not merged with any other email from a different source.
C. Validate email field is part of the Loyalty Member entity and can be used as a filter when building a segment for export to Dynamics 365 Sales
D. Validate all contacts ingested from Dynamics 365 Sales are included in the segment and the proper filter is applied.
Correct Answer: B
Ability to use segments from the audience insights to generate marketing lists:
The Sales team needs to generate a marketing campaign based on a segment of customers who have a Loyalty email. (loyalty.email)
Pass4itSure MB-260 Practice Exam Study Materials Q&A: Q&As: 92
If you’d like to take a look at the last updated MB-260 practice questions, click here.
MB-260 exam content changes: 2022 VS 2024
Only by mastering the most up-to-date content can you be ready for the MB-260 exam. You can see the specific changes in the picture above. Let’s learn.
Get Microsoft Certified: Dynamics 365 Customer Insights (Data) Specialty:
Earning a certification is a way to demonstrate your Dynamics 365 Customer Insights (data) expertise, and give you a better chance of getting the salary you want, and get the salary you want.
According to Google, MB-260 certified professionals earn an annual salary of $65,000. This temptation can. Let’s clear the exam together.
From the ZipRecruiter website, we can see that the average salary of a Microsoft Certified Professional is $21/hour, with a minimum of $13.70/hour and a maximum of $26.44.
Conclusion
The secret to passing the Microsoft MB-260 exam is: Additional study materials + official resources The best way to pass the exam is to combine learning. Earn a Microsoft Certification: Dynamics 365 Customer Insights (Data) specialization with the exam to earn great job opportunities, promotions, and high salaries.
To complete the MB-260 exam, please use the trusted resources on the official website and the Pass4itSure MB-260 practice exam study materials https://www.pass4itsure.com/mb-260.html (PDF + VCE mode optional). I wish you success in your exams.